Natural and sustainable skin care was one of Zeynep Gençer’s passions. Protecting skin health by using natural products, Zeynep believed that these products should be used by everyone, so she aimed to introduce Baraz, a pure, natural soap brand produced from edible pure olive oil to the whole world.
However, as a new brand, it needed the right distribution channels to get its natural soaps to a wider audience. At this point, she met MegaMerchant.
As MegaMerchant, we carried out the entire operation of Baraz Soaps, from the export process to the marketing process, under a single ecosystem.
- Certification and Licensing: We received RP (Responsible Person) appointment and CPSR (Cosmetic Product Safety Report) report to certify the compliance of soaps with UK standards.
- Shipping and Storage: We completed the customs clearance and shipped the products by road to our UK warehouse, and then to FBA via Amazon Freight. Thanks to this whole process, we saved 50% by reducing the high air cargo logistics costs.
- Listing and Content Creation: We created a keyword strategy for successful listing of Baraz Soaps on Amazon UK. She also prepared the A + content pages of the products. Through these designs, we have ensured that the unique features and benefits of the products are highlighted.
- Stock and Order Management: By providing MegaMerchant, Propars and Amazon integration, we automate the stock management and order management of their soaps.
- Launch Process with Amazon Vine Program: At the product launch we made through the Amazon Vine program, we collected wonderful 5-star reviews for these wonderful soaps inspired by the natural riches of the Aegean Region. With the positive comments from customers on Amazon, we achieved the success we aimed and started the production process.
Zeynep said the following about the story of her natural soaps:
“MegaMerchant’s support has been key to our brand’s success. Their expertise and experience in implementing the right strategies at Amazon UK has helped us bring our brand to a wider audience.”
Zeynep Gençer’s story is a great example of how an entrepreneur can be successful at Amazon with the right partnership and support. If you want to carry your brand to the global, you can contact us.